Dvadsiaty štvrtý ročník Štatistickej ročenky SR poskytuje súhrnný prehľad na demografický, sociálny a ekonomický vývoj SR. Publikácia ponúka aj porovnanie... Zobraziť viac
Bad services waste time, cost money and can even ruin lives. Why, despite advances in technology, are most services getting worse rather than better? From the author of the bestselling book Good Services, Bad Services untangles why, despite our best... Zobraziť viac
Súhrnný prehľad zo všetkých oblastí národného hospodárstva (demografia a sociálne štatistiky; makroekonomické štatistiky; podnikateľské štatistiky... Zobraziť viac
The publication presents basic calculation principles in finance and insurance. Particular chapters gradually survey topics which are important in the actual financial and insurance practice... Zobraziť viac
Dvadsiaty štvrtý ročník Štatistickej ročenky SR poskytuje súhrnný prehľad na demografický, sociálny a ekonomický vývoj SR. Publikácia ponúka aj porovnanie... Zobraziť viac
Bilingválna učebnica „Riadenie ľudí v digitálnom svete“ je odborná publikácia vytvorená tímom trinástich autorov z deviatich univerzít. Učebnica podrobne analyzuje súčasné praktiky a budúce trendy v oblasti riadenia ľudských zdrojov v kontexte ... Zobraziť viac
This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to... Zobraziť viac
The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game? Zobraziť viac
Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books... Zobraziť viac
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, ... Zobraziť viac
A succinct, engaging, and practical guide for succeeding in any creative sphere, The War of Art is nothing less than Sun-Tzu for the soul. hat keeps so many of us from doing what we long to do? Why is there a naysayer within? ... Zobraziť viac
Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn't Zobraziť viac
Restructure your approach to money and reap the rewards in business and life with this inspiring, life-changing guide from the international bestselling author and star of Bravo's Million Dollar... Zobraziť viac
Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process... Zobraziť viac
This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent... Zobraziť viac
Tato příručka má za úkol přiblížit způsoby, formy a pravidla, jimiž se řídí vztahy při registraci a sporech o oprávněnost registrace doménových jmen v doméně nejvyšší úrovně .eu... Zobraziť viac
Entrepreneurs: Ignite the hidden power of brand alignment! Celebrated branding industry legend Brandon Coleman Jr is on a mission to inspire all entrepreneurs to ignite the hidden power of brand alignment in their business and life. Brand ON! is a ... Zobraziť viac
Islamic Branding and Marketing: Creating A Global Islamic Businessprovides a complete guide to building brands in the largest consumer market in the world... Zobraziť viac
Authentic video material from FT.com with accompanying worksheets; All the listening texts available to view, providing truly authentic listening practice; ... Zobraziť viac
Imagine that two doctors in the same city give different diagnoses to identical patients – or that two judges in the same court give different sentences to people who have committed matching crimes. Now imagine that the same doctor and the... Zobraziť viac
