The very best of the past six years of Seth Godin`s acclaimed blog. 'Seth's Blog' has generated more than 2 million words since the late 1990s, sharing... Zobraziť viac
In Mavericks at Work, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, ... Zobraziť viac
How to acheive brand leadership in the modern marketplace — from the marketing genius who helped propel Nike and Starbucks beyond mere sneakers and coffee. What does it really take to succeed in business today? ... Zobraziť viac
The modern retail system has worked to dazzling effect. From the 19th century, store owners emerged from small beginnings to set in train an industry that has seen some operators become nationally, even globally, dominant... Zobraziť viac
Loaded with worksheets, exercises, tips, tools, checklists, and other easy-to-use and interactive learning aids, this book walks you through the process from beginning to end... Zobraziť viac
This commentary deals with the history and development of the major international agreements affecting copyright and related rights, including the Berne Convention for the Protection of Literary and Artistic Works 1886-1970, ... Zobraziť viac
The Business Analyst (BA) plays an important role as liaison between business stakeholders and the technical team (software developers, vendors, etc.), ensuring that business needs are reflected in any software solution... Zobraziť viac
A detailed understanding of program management is updated to includes key points on elements that make up program management, highlights on processes, and a definition on how and what program management looks like within an organization... Zobraziť viac
The difference between most other leadership texts and The Art of Leadership, 5th edition can be compared to the difference between a lecture and a seminar. Although both are good educational vehicles, ... Zobraziť viac
For all its good intentions, Who Moved My Cheese? basically reduces us to mice in a maze sniffing after cheese. Don't ask why you're in a maze, don't ask what makes the cheese move, just keep your head down and find it... Zobraziť viac
No one likes to be criticized. But when feedback is necessary whether it's with a boss, someone we manage, or another co-worker it takes great communication skills to successfully get the message across with feelings and relationships intact... Zobraziť viac
Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity... Zobraziť viac
The subject of management for quality has undergone rapid and drastic change as a result of competition in the marketplace and the vulnerability of industrialized societies that depend heavily on the quality of goods and services... Zobraziť viac
For a quarter of a century, in his various guises as an entrepreneur, evangelist, venture capitalist, and guru, Guy Kawasaki has cast an irreverent eye on the dubious trends, sketchy theories, ... Zobraziť viac
Effective development and management of supply chain networks helps businesses cut costs and enhance customer value. This updated 5th edition is a clear guide to all the key topics in an integrated approach to supply chains... Zobraziť viac
With straightforward advice and humour, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that mak Zobraziť viac
In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and The Four Obsessions of an Extraordinary ... Zobraziť viac
The design and implementation of an ISO 14001 environmental management system (EMS) need not be complicated or costly, and this book focuses on getting a basic yet effective EMS in place with minimal effort... Zobraziť viac
With the latest theories on creative thinking, psychologist Ros Taylor investigates the pre-requisites needed in any organisation for creativity to flourish. With a ground-breaking new study taking in 1000 ... Zobraziť viac