A groundbreaking look at why our interactions with others hold the key to success, from the bestselling author of Think Again and Originals ... Zobraziť viac
Blue Ocean Shift is the essential follow up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W.Chan Kim and Renee Mauborgne... Zobraziť viac
They're back! And this time it's sensational. The authors of the bestselling global phenomenon Freakonomics have been busy, researching the hidden side of even more controversial topics... Zobraziť viac
The classic bestseller by Benjamin Graham, "The Intelligent Investor" has taught and inspired hundreds of thousands of people worldwide. Since its original publication in 1949, Benjamin Graham's book has remained the most respected guide to investing, ... Zobraziť viac
This book takes all the logos that were in Rockport Publisher's best-seller, "LogoLounge" and collects them in one small, neat, pictorial handbook for easy reference... Zobraziť viac
Part of the Greatest Hits series, this is an essential resource which utilizes a effective dual approach to mastering the best ideas of modern marketing ... Zobraziť viac
Doświadczenie w pracy dydaktycznej z cudzoziemcami uczącymi się języka polskiego, wśród których znaczącą liczbę stanowią biznesmeni, pokazało, że potrzebny jest podręcznik o tematyce biznesowej na średnim poziomie. Autorka wyszła z założenia, ... Zobraziť viac
The most powerful system for sales success from the author of the bestselling audiobook, The Psychology of Selling. Strategy, tactics, and mental preparedness separate superior salespeople from the average ... Zobraziť viac
Until now, there has been no definitive "little red book" for the millions of sales-people across the globe. In the tradition of Harvey Penick's Little Red Book... Zobraziť viac
In this timely manifesto, the authors of the New York Times bestseller Rework broadly reject the prevailing notion that long hours, aggressive hustle, and "whatever it takes" are required to run a successful business today... Zobraziť viac
In a time of market volatility and economic uncertainty, when high-frequency traders and hedge fund managers seem to tower over the average investor, Burton G. Malkiel's classic and gimmick-free investment guide is ... Zobraziť viac
Updated with a new chapter that draws on behavioral finance, the field that studies the psychology of investment decisions, here is the best-selling, authoritative, and gimmick-free guide to investing... Zobraziť viac
Študijné texty pre študentov Slovenskej poľnohospodárskej univerzity v Nitre. Zobraziť viac
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force... Zobraziť viac
The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success... Zobraziť viac
Former governor of New Mexico and US Ambassador to the United Nations Bill Richardson has engaged in high-stakes, face-to-face negotiations with Castro, Saddam, the Taliban, North Korea leaders, Slobodan Milosevic, ... Zobraziť viac
Here is a book that no creative professional should be without. Written by one of the worlds leading advertising men, it contains over four decades of wisdom and insight from the man who put Nick Kamen into ... Zobraziť viac
Intends to uncover some of the hidden truths about our world, from terrorism to shark attacks, cable TV to hurricanes. This title asks such questions as: what's a sure-fire way to catch a terrorist; ... Zobraziť viac
The greatest investment advisor of the twentieth century, Benjamin Graham taught and inspired people worldwide. Graham's philosophy of value investingwhich shields investors from substantial error and teaches them ... Zobraziť viac
