Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process... Zobraziť viac
Súhrnný prehľad zo všetkých oblastí národného hospodárstva (demografia a sociálne štatistiky; makroekonomické štatistiky; podnikateľské štatistiky... Zobraziť viac
Dvadsiaty štvrtý ročník Štatistickej ročenky SR poskytuje súhrnný prehľad na demografický, sociálny a ekonomický vývoj SR. Publikácia ponúka aj porovnanie... Zobraziť viac
Dvadsiaty štvrtý ročník Štatistickej ročenky SR poskytuje súhrnný prehľad na demografický, sociálny a ekonomický vývoj SR. Publikácia ponúka aj porovnanie... Zobraziť viac
Publikace se věnuje problematice tvorby sociálních sítí v období modernizace společnosti. Příspěvky sledují toto téma v rovině technické, právní, ekonomické i kulturní na území bývalých českých zemí. Reflektuje rozvoj výzkumu vý Zobraziť viac
The publication presents basic calculation principles in finance and insurance. Particular chapters gradually survey topics which are important in the actual financial and insurance practice... Zobraziť viac
Fully revised and updated with additional content - this is a brand new edition of the bestselling Eat That Frog! There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything... Zobraziť viac
Restructure your approach to money and reap the rewards in business and life with this inspiring, life-changing guide from the international bestselling author and star of Bravo's Million Dollar... Zobraziť viac
This is a highly visual, compact-format sourcebook, packed with top international packaging designers’ contemporary work, accompanied by essays on the surrounding issues... Zobraziť viac
Desáté číslo oblíbené ročenky představuje nejnovější návrhy log a logotypů ze světových grafických studií. Texty v... Zobraziť viac
Business Vocabulary in Use is aimed at intermediate level learners of business English. It is mainly intended for self-study but could also be used for classroom work... Zobraziť viac
Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn't Zobraziť viac
A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives... Zobraziť viac
Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. Zobraziť viac
Authentic video material from FT.com with accompanying worksheets; All the listening texts available to view, providing truly authentic listening practice; ... Zobraziť viac
This work features a clear structural syllabus set in the context of everyday business functions. There is an accompanying... Zobraziť viac
This second installment in TASCHEN’s advertising series joins Advertising Now! Print and the forthcoming Advertising Now! Films to provide a complete study of commercial communication in the world today... Zobraziť viac
Hasan isn't one to avoid arguments. He relishes them, as the lifeblood of democracy and the only surefire way to establish the truth... Zobraziť viac
Although the female movement is interwoven into our social world and people preach “girl power,” brand experience expert Katie Mares has seen that this mindset hasn’t penetrated business branding or the experience businesses... Zobraziť viac
From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success... Zobraziť viac