Джека та Сьюзі Велч, ікони бізнесу, пропонують практичні поради для підприємців. Дізнайтеся, як досягти балансу, розпочати справу, отримати підвищення та створити позитивну атмосферу. Ця книга змінить ваше життя. Zobraziť viac
Learn about one of the most impactful distilleries in American history in this comprehensive tale Buffalo, Barrels, & Bourbon tells the fascinating tale of the Buffalo Trace Distillery, from the time of the earliest explorations of Kentucky to... Zobraziť viac
Co obchodníci nevědí Tato kniha přináší odpovědi na klíčové otázky, které pracovníci marketingu řeší každý den. Otázky typu: jak podpořit růst a stabilitu značky, jak funguje reklama, jakou částku je potřeba vložit do... Zobraziť viac
Franchising jako metoda podnikání se v České republice úspěšně rozvíjí, přesto se franchising drží na okraji zájmu právní vědy a české právo jej jako pojem ani neupravuje. Autoři se proto v předkládané publikaci snaží... Zobraziť viac
In Mavericks at Work, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, ... Zobraziť viac
Everybody knows that hard work, luck and talent each plays a role in our working lives. In his landmark book, Adam Grant illuminates the importance of a fourth, increasingly critical factor – that the best way to get to the top is... Zobraziť viac
Jakou ekonomikou je Čína? Je tržní, plánovaná, kapitalistická, socialistická, rozvojová, rozvinutá, vyspělá, zaostalá, moderní, či tradiční? Pokud se dnes náhodný pozorovatel projde po hlavních bulvárech Šanghaje... Zobraziť viac
Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book guides us through invaluable tips from John Hoerner, who has over 50 years' experience as a retailer... Zobraziť viac
A serial entrepreneur offers a plan for launching successful ventures. About ninety-seven percent of a rocket's fuel is used in the first three feet of its launch. The same is true in launching a new business, product, or service... Zobraziť viac
Fully revised and updated with additional content - this is a brand new edition of the bestselling Eat That Frog! There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything... Zobraziť viac
Are there tangible benefits in flossing? Is it wrong to fake orgasms? What does the perfect online dating ad look like? Should we bother doing the ironing? Is it really impossible to buy the perfect Christmas gift? (Other than this book, of course.) Zobraziť viac
How do companies such as Apple create such enchanting products? And how do some people always seem to enchant others? According to the author, anyone can learn the art of enchantment. It transforms situations and relationships, turns cynics into... Zobraziť viac
The story of Michael Lewis's new book is so hot that we can't talk about it yet... All we can say is that it involves Wall Street and features a cast of misfits and oddballs doing things with stupefying amounts of money and data ... Zobraziť viac
This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent... Zobraziť viac
Hard on the heels of the popular Marketing Greatest Hits comes volume II, a must-have compendium of everything you need to know from the best minds in modern marketing - abridged, condensed, and ready for immediate action... Zobraziť viac
Len jednu generáciu dozadu sa toto miesto nazývalo Amerika. Dnes, po celosvetovej realizácii programu OSN s názvom Agenda... Zobraziť viac
We all have good days and bad days at work. Some days you feel bullet proof. People listen to you, your meetings run like clockwork, and you keep having new ideas. Other days are like wading through quick sand... Zobraziť viac
A story of the small groups that are causing big changes in our lives in contemporary times. It is about how different we are to each other, and how wrong our own expectations can be. And how the end of uniformity could actually be the answer to our... Zobraziť viac
They're back! And this time it's sensational. The authors of the bestselling global phenomenon Freakonomics have been busy, researching the hidden side of even more controversial topics... Zobraziť viac
