How to Sell More, Earn More, and Become the Ultimate Sales Machine. 'Sell It Like Serhant' is the blueprint for how to go from sales scrub to sales machine. Serhant provides useful lessons, lively stories, and examples that illustrate how anyone can employ his principles to increase profits and achieve success.Your measure of a good day will no longer depend on one deal or one client. At times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything.