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Adopted internationally by business schools, MBA programmes and marketing practitioners alike, The New Strategic Brand Management is simply the reference source for senior strategists, positioning professionals and postgraduate students... Zobraziť viac
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The single most important skill in coaching is asking powerful questions. In this volume, master coach trainer Tony Stoltzfus joins with 12 other professional coaches to present dozens of valuable asking tools, models and exercises, ... Zobraziť viac
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The most powerful system for sales success from the author of the bestselling audiobook, The Psychology of Selling. Strategy, tactics, and mental preparedness separate superior salespeople from the average ... Zobraziť viac
Accounting and Finance for Non-Specialists, Ninth Edition Peter Atrill & Eddie McLaney "Attractive, compact and informative book" Chris Grover, University of Winchester ... Zobraziť viac
Based on more than 20 years of experience and 40 years of research, this book presents a completely updated and practical, proven strategy for creating and meeting goals that has been used by more than 1 million people already in its first edition... Zobraziť viac
Until now, there has been no definitive "little red book" for the millions of sales-people across the globe. In the... Zobraziť viac
This popular text that helped readers better understand and practice qualitative research has been completely updated and revised. To help readers better visualize and grasp the concepts, issues, and complexities of qualitative inquiry, ... Zobraziť viac
