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Sales Force Management presents a blend of leading-edge research and real-world strategy in a highly readable, student-friendly writing style. The focus is on the challenges faced by today’s sales managers – and so, the book covers the latest on technology, globalization, social selling, hybrid sales channels, and host of other contemporary issues.
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Rok vydania:
2023ISBN:
9780997117134Počet strán:
516Väzba:
brožovanáJazyk: angličtina