In this practical, accessible guide to having more powerful conversations, leading evidence-based coaching expert Haesun Moon offers a set of powerful words or phrases-one for every letter of the alphabet... Zobraziť viac
Whether you are naming a company, product, service, or even an idea — choosing a brand name is one of the most important business decisions you will make.A brilliant name defines your brand, and it can shape the future of your business... Zobraziť viac
Your Entire Marketing Strategy on One PageTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and... Zobraziť viac
Everything your sales boss taught you is wrong... Zobraziť viac
Hi there, it's Michael, the author. You might know my previous book, The Coaching Habit. It was an unexpected bestseller so I've been sweating on the follow-up. The pressure! The anticipation! But here it is, and I think you're going to like it... Zobraziť viac
Hunter Harrison, the revolutionary railroader from Memphis, dramatically turned four publicly traded companies into cash machines. Starting as a laborer when he was a wayward teenager, Harrison spent a half century in the rail business and nearly ... Zobraziť viac
In a world where content is everywhere, consumer attention is a valuable commodity. Every marketer, creator, and communication professional is vying to get eyes on their brand. But the old marketing techniques―paying for ad space and trying to pop up ... Zobraziť viac
