Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the... Zobraziť viac
If you want to accelerate your career development and transform your skillset, but without the price tag and two-year commitment of the MBA, this is the book for you. The 30 Day MBA covers the 12 core disciplines of business: accounting, finance,... Zobraziť viac
In a world of product and pricing parity, the delivery of superior service experience has become the new marketing, and the new real competitive edge. With AI companies can harness the power of data, personalization and on-demand availability... Zobraziť viac
The Seventh Edition of <i>Statistical Quality Control</i> provides a comprehensive treatment of the major aspects of using statistical methodology for quality control and improvement. Both traditional and modern methods are presented... Zobraziť viac
For all the popularity of e-commerce, store windows are still the most effective way of selling new product to consumers... Zobraziť viac
Thames & Hudson Ltd: This astonishing book of alphabets, emblems and logos brings together the editors own selection of... Zobraziť viac
The advertising industry is in a state of flux. In an age where we can choose what media we consume the traditional channels of TV, press and poster are no longer always the most appropriate for a brand to reach its target audience... Zobraziť viac
The One Show Annual, Volume 28 features all the best print, television, radio, design, and integrated advertising from the 2006 One Show... Zobraziť viac
The very best of the past six years of Seth Godin`s acclaimed blog. 'Seth's Blog' has generated more than 2 million words since the late 1990s, sharing... Zobraziť viac
In Mavericks at Work, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, ... Zobraziť viac
Loaded with worksheets, exercises, tips, tools, checklists, and other easy-to-use and interactive learning aids, this book walks you through the process from beginning to end... Zobraziť viac
This commentary deals with the history and development of the major international agreements affecting copyright and related rights, including the Berne Convention for the Protection of Literary and Artistic Works 1886-1970, ... Zobraziť viac
The Business Analyst (BA) plays an important role as liaison between business stakeholders and the technical team (software developers, vendors, etc.), ensuring that business needs are reflected in any software solution... Zobraziť viac
A detailed understanding of program management is updated to includes key points on elements that make up program management, highlights on processes, and a definition on how and what program management looks like within an organization... Zobraziť viac
The difference between most other leadership texts and The Art of Leadership, 5th edition can be compared to the difference between a lecture and a seminar. Although both are good educational vehicles, ... Zobraziť viac
For all its good intentions, Who Moved My Cheese? basically reduces us to mice in a maze sniffing after cheese. Don't ask why you're in a maze, don't ask what makes the cheese move, just keep your head down and find it... Zobraziť viac
No one likes to be criticized. But when feedback is necessary whether it's with a boss, someone we manage, or another co-worker it takes great communication skills to successfully get the message across with feelings and relationships intact... Zobraziť viac
Pán Kukučka vždy vedel, že vytvoriť majstrovský produkt je náročné. Preto v ich rodinnej výrobe nepoužívajú žiadne skratky k výsledkom... Zobraziť viac
Pán Kukučka vždy vedel, že vytvoriť majstrovský produkt je náročné. Preto v ich rodinnej výrobe nepoužívajú žiadne skratky k výsledkom... Zobraziť viac