For decades, he has been preaching the gospel of putting people first, and in today's rapidly changing business environment, this message is more important than ever... Zobraziť viac
How do you make your way in a fast-changing world? Why do we have less and less time? Why are some people unfaithful? Who governs the world? ... Zobraziť viac
David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything... Zobraziť viac
A groundbreaking book that explores the theory and practice of leading in the creative workplace. Leadership in the Creative Industries is a much-needed guide to the theory and practice of the creative leadership skills that are... Zobraziť viac
Where's the common sense? During the COVID-19 pandemic, the TSA is allowing passengers to board planes with unlimited amounts of hand sanitizer, while maintaining its 3.4-ounce limit on all other liquids... Zobraziť viac
Inc. magazine calls it one of "the best, clearest guides to the numbers" on the market. Readers agree, saying it's exactly "what I need to know" and calling it a "must-read" for decision makers without expertise in finance... Zobraziť viac
Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love... Zobraziť viac
From the Wall Street Journal's Tripp Mickle, the dramatic, untold story inside Apple after the passing of Steve Jobs by following his top lieutenants-Jony Ive, the Chief Design Officer, and Tim Cook... Zobraziť viac
A radical new proposal for creating community and purpose in the post-pandemic workplace from one of the foremost thinkers in business and organisations... Zobraziť viac
Lightweight, compact, and now, electric: the cityscape has been forever changed by the addition of the Brompton bike, with its distinctive style and clever folding design... Zobraziť viac
Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today's celebrities... Zobraziť viac
Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices... Zobraziť viac
The number of people dying due to drug-resistant diseases is rising every year... Zobraziť viac
How do you find talent with a creative spark? To what extent can you predict human creativity, or is human creativity something irreducible before our eyes, perhaps to be spotted or glimpsed by intuition... Zobraziť viac
Greg Hoffman joined Nike as 22-year-old design intern. Over the next thirty years, he would help craft some of the most iconic campaigns in history - for Ronaldo and Serena... Zobraziť viac
The extraordinary, unknown story of two giants of American history-Henry Ford and Thomas Edison-and their attempt to create an electric-powered city of tomorrow on the Tennessee River During the roaring twenties... Zobraziť viac
Who are the people and organisations shaping the markets, innovating constantly and dictating the state of play in their industries... Zobraziť viac
The Brand Book provides a straightforward and practical guide to the fundamentals of brands and branding, enabling anyone in business to create their own powerful brand. Entertainingly written in jargon-free language, the author draws... Zobraziť viac
Jason Fried and David Heinemeier Hansson, the authors of the New York Times bestseller Rework, are back with a manifesto to combat all your modern workplace worries and fears... Zobraziť viac
'The tech giants are far from perfect, but Always Day One reveals the inventive elements of their culture that entrepreneurs can and should learn from' Mark Cuban, serial entrepreneur, investor, and owner of the Dallas Mavericks... Zobraziť viac
