The Packaging and Design Templates Sourcebook presents a stunning showcase of 140 new, innovative and classic packaging and... Zobraziť viac
Книга наполнена множеством интересных... Zobraziť viac
A guide which explains how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry. Zobraziť viac
The fifth edition of Management and the Arts discusses the theory and practical applications from all arts management perspectives including planning, marketing, finance, economics, organization, staffing, and group... Zobraziť viac
The self-publishing queen started this conversation four years ago with Girl Code, her ode to women and their power, a book so successful that it has been translated in seven languages and continues to make a major impact on the world. Girl On Fire... Zobraziť viac
Creativity. It's the rocket-fuel that powers the planet's coolest brand, ensuring that Nike's campaigns connect with the deepest emotions of customers around the world... Zobraziť viac
How do you find talent with a creative spark? To what extent can you predict human creativity, or is human creativity something irreducible before our eyes, perhaps to be spotted or glimpsed by intuition, but unique each time it appears... Zobraziť viac
Henry Kissinger analyses how six extraordinary leaders he has known have shaped their countries and the world... Zobraziť viac
If you are a current manager, or aspiring to a management position, this is your invaluable guide to the skills and techniques you need to succeed. Michael Armstrong's best-selling handbook provides in-depth coverage and practical guidance on improving... Zobraziť viac
Der Weg an die Spitze ist steinig und schwer? Nicht mit Jim Collins! Der Management-Vordenker macht sieben Schlüsselfaktoren aus, durch die gute Unternehmen zu Spitzenunternehmen wurden. Sie fragen sich, welche Faktoren das sind? Sie wollen wissen, wie... Zobraziť viac
'A vaulting triumph of a book' Isabella Tree, author of WildingBird migration remains perhaps the most singularly compelling natural phenomenon in the world. Nothing else combines its global sweep with its inherent ability to... Zobraziť viac
From the internationally bestselling author of essentialism comes a guide to making the most important task effortless. The intricacy of modern life has created a false dichotomy between things that are 'hard and important... Zobraziť viac
Most companies plod along doing things as everyone always has. So there are huge opportunities for people trying to break the mould, even in old-fashioned businesses like banking or insurance... Zobraziť viac
The latest edition of the best selling "bible" of project management, Project Management, 11th Edition maintains the streamlined approach of the prior editions. This edition is closely aligned with PMI's Project Management Body of Knowledge (PMBOK), ... Zobraziť viac
Procurement is complicated, but your use of its supporting software doesn't have to be! Whether you're a shipping clerk or... Zobraziť viac
Baye's Managerial Economics and Business Strategy remains the best-selling managerial economics textbook in which it continues to provide students with the tools from intermediate microeconomics, game theory, ... Zobraziť viac
Strategické rozhodovací procesy mají konkrétní problém – jsou neopakovatelné. Jejich měřítkem je nakonec vždy dolar, libra nebo euro a buď je vyděláte, nebo o ně přijdete. Kniha tyto procesy analyzuje a zkoumá, komu přináší transakce prospěch, kdo je její Zobraziť viac
We all have good days and bad days at work. Some days you feel bullet proof. People listen to you, your meetings run like clockwork, and you keep having new ideas. Other days are like wading through quick sand... Zobraziť viac
Doświadczenie w pracy dydaktycznej z cudzoziemcami uczącymi się języka polskiego, wśród których znaczącą liczbę stanowią biznesmeni, pokazało, że potrzebny jest podręcznik o tematyce biznesowej na średnim poziomie. Autorka wyszła z założenia, ... Zobraziť viac
Overall Equipment Effectiveness (OEE) is a crucial measure in TPM that reports on how well equipment is running. It factors three elements - the time the machine is actually running, the quantity of products the machine is turning out, ... Zobraziť viac
