Nová knižná akcia so zľavou až do 80%

Bi-Scriptual

Typography and Graphic Design with Multiple Script Systems

Ben WittnerNiggli (2018)

🍌 Dodanie môže trvať viac ako 30 dní
57,50€
Zľava 24%
43,70€

✅ Poštovné ZADARMO nad 39€ ✅ Knižná akcia každý mesiac ✅ Bezpečný nákup

As a result of globalization and in- creased interaction across countries and cultures, multilingualism is becom- ing increasingly important all around the world. Script, as the most impor- tant conveyor of confirmation, plays a major role in this development. Design- ers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communi- cation. Following a general section on the practical application of bilingual design, experts of the concerned lan- guages compare eight writing systems with the Latin script. This part also contains topical interviews and practi- cal examples of more than 100 design- ers that show the various possibilites of creating designs incorporating different writing systems side by side.

Recenzie a kritiky

Rok vydania: 2018 ISBN: 9783721209822 Rozmer: 241×323 mm Počet strán: 336 Väzba: pevná Jazyk: angličtina

Zaradené v kategóriách