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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.
* Fully revised second edition of this popular and authoritative text
* Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication
* New case studies, examples, and updated glossary keep the work relevant and student-friendly
* Provides effective strategies for healthcare organizations and individuals in communicating with patients
* Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright
Recenzie a kritiky
Rok vydania:
2012ISBN:
9780470672723Rozmer:
189×246 mmPočet strán:
360Väzba:
brožovanáJazyk: angličtina
