Nation branding--a set of ideas rooted in Western marketing--gained popularity in the post-communist world by promising a quick fix for the identity malaise of "transitional" societies. Since 1989, almost every country in Central and Eastern Europe has... Zobraziť viac
Workplace training and education have increasingly been seen as pivotal factors in improving the abilities, skills and competitiveness of industry. The book emphasizes the benefits of linking management development with organizational strategy.... Zobraziť viac
A complete and readable introduction to the nature and impact of new information and communication technologies on business and society. This book assumes no prior study of either business or information technology. It provides ideal introductory... Zobraziť viac
The volume offers a theoretical and empirical analysis of the dynamics that characterise the relationship between the US and the EU when it comes to crucial issues such as democracy-promotion, political Islam and economic reforms. This book was... Zobraziť viac
Peter Holt uses, and to some extent reinterprets, the medieval Arabic sources, to present a picture which differs in important respects from the conventional western-orientated view. Zobraziť viac
The Nature of the Transnational Firm brings together the major approaches to the transnational firm in one volume. Leading thinkers present overviews of a vibrant theoretical literature and assess the current state of analysis. Thoroughly revised and... Zobraziť viac
Freedom of the Will provides a novel interpretation of G. E. Moore’s famous conditional analysis of free will and discusses several questions about the meaning of free will and its significance for moral responsibility. Although Moore’ theory has a... Zobraziť viac
Covering the practical challenges of implementing the Kyoto Protocol's Clean Development Mechanism, carbon offsetting strategies and the EU Emissions Trading Scheme (EU ETS) and more, this book is the most comprehensive and accessible guide to... Zobraziť viac
Modern Mandarin Chinese Grammar provides an innovative reference guide to Mandarin Chinese, combining traditional and function-based grammar in a single volume. Zobraziť viac
Conceptually innovative, up-to-date and timely, the new edition of this successful text examines Korea as one of the most dramatic cases in the world of ordinary citizens participating in the transformation of politics. Zobraziť viac
This book addresses a wide range of philosophical problems about history and the semantics of time. The point of departure is the distinction between events under the description of past witnesses and their contemporaries and events under the... Zobraziť viac
The study of international relations has changed rapidly in recent years. One reason is the pace of major political and economic change - the end of the Cold War and the fall of communism, the resurgence of nationalism, terrorism and other forms of... Zobraziť viac
Kölbel examines and rejects the mainstream view of 'meaning' and how this relates to truth, instead developing and defending an alternative, relativist, theory. Zobraziť viac
Discusses assisted suicide and euthanasia from a secular natural law perspective. This book explains issues that shape the moral quality of an action: intention/foresight; action/omission; action/consequences; killing/letting die; innocence/non-... Zobraziť viac
Drawing extensively on political memoirs, Thatcher and Thatcherism surveys the origins and impact of 'Thatcherism' as a cultural construct and an economic creed... Zobraziť viac
Specially written by experienced teachers for self-study or class use, the course offers you a step-by-step approach to written and spoken Swahili. No prior knowledge of the language is required... Zobraziť viac
This text examines the major prose and plays of Oscar Wilde, providing detailed discussions of specific texts within their wider literary context. The author also explores Wilde's influence on contemporary popular culture. Zobraziť viac
The Filmmaker’s Guide to Visual Effects offers a practical, detailed guide to visual effects for non-VFX specialists working in film and television. In contemporary filmmaking and television production, visual effects are... Zobraziť viac
Time's 'Man of the Century', Albert Einstein is the unquestioned founder of modern physics. His theory of relativity is the most important scientific idea of the modern era. In this short book Einstein explains, using the minimum of mathematical... Zobraziť viac
Attachment-Informed Grief Therapy bridges the fields of attachment studies and thanatology, uniting theory, research, and practice to enrich our understanding of how and why people grieve and how we can help the bereaved... Zobraziť viac
