Chcete, aby si vás lidé všimli a zapamatovali? Připadá vám, že staré a osvědčené metody marketingu již nefungují, chcete vyzkoušet něco odlišného? Potřebujete účinnou reklamu, ale máte omezené prostředky?... Zobraziť viac
Každý, kto sa chce presadiť v práci či podnikaní, potrebuje mať dobré komunikačné schopnosti. Ak však chcete dosiahnuť skutočný úspech, potrebujete porozumieť aj neverbálnym signálom, ktoré o ľuďoch často prezradia viac, ako ich slová... Zobraziť viac
A compelling, frightening and scientifically sound look at how psychopaths function in the corporate environment, 'Snakes in Suits' explains how to spot their destructive behaviour, and how to stop them from creating chaos... Zobraziť viac
Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after ... Zobraziť viac
A compelling, frightening and scientifically sound look at how psychopaths function in the corporate environment, 'Snakes in Suits' explains how to spot their destructive behaviour, and how to stop them from creating chaos... Zobraziť viac
From Kim Scott, author of the revolutionary New York Times bestseller Radical Candor, comes Just Work: Get Sh*t Done, Fast & Fair - how we can recognize, attack, and eliminate workplace injustice... Zobraziť viac
Prečo prerobíte, ak sa skúsite hrať na realitného agenta? Čo stojí za silami, vďaka ktorým naletíme na sezónne zľavy a prečo sme ochotní cestovať hodinu, aby sme ušetrili pár eur? Prečo pri platení často cítime až fyzickú bolesť? Zobraziť viac
The New York Times bestseller, which has become a must-have for women in business, is now revised and updated in celebration of its 10th anniversary. Internationally recognized executive coach ... Zobraziť viac
Fitness, Money, and Wisdom - here are the Tool. Over the last two years, #1 New York Times best-selling author Tim Ferriss has collected the routines and tools of world-class performers around the globe. Zobraziť viac
Amidst the desolate landscape of fallen great companies, Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? ... Zobraziť viac
What is less well known, though, is how close this iconic company came to total collapse in 2003. Brick by Brick is the compelling story of a Danish family-owned company that enjoyed decades of success before its inability to keep ... Zobraziť viac
A practical guide to outguessing everything from multiple-choice tests to the office football pool to the stock market. People are predictable even when they try not to be. William Poundstone demonstrates how to ... Zobraziť viac
In his New York Times bestseller Steal Like an Artist, Austin Kleon showed readers how to unlock their creativity by stealing from the community of other movers and shakers... Zobraziť viac
Creativity Today the management book on applied creativity has inspired tens of thousands of managers, teachers, and students around the world. Now this book is made available again in a revised version, ... Zobraziť viac
Prepare your students for the world of business with the <i>Intelligent Business Course Book</i>. Using authentic materials from the Economist© magazine Intelligent Business covers key business concepts within a comprehensive business English syllabus... Zobraziť viac
Great advertising and design can make the world stop and think. It can make people listen, and sometimes it can even change a person's life. "The One Show" celebrates all of the qualities that go into making a successful ad campaign or design... Zobraziť viac
Executive Writing Skills for Managers deals with the English business writing you need at the top of your career. It focuses on writing English as a key business tool in international business which may have to be tailored for a multicultural ... Zobraziť viac
The way an organization manages and disseminates its knowledge is key to informed business decision-making, effectiveness and competitive edge. The Knowledge Manager's Handbook takes you step by step through the processes needed to define ... Zobraziť viac
A fresh, effective, and enduring way to lead starting with your next interaction Most leaders feel the inevitable interruptions in their jam-packed days are troublesome. But in TouchPoints, Conant and Norgaard argue that these and every point... Zobraziť viac
