The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications... Zobraziť viac
In this legendary business book and Silicon Valley staple, the former chairman and CEO (and employee number three) of Intel shares his perspective on how to build and run a company. The essential skill of creating and maintaining new businesses ... Zobraziť viac
Kniha je ďalšou z radu úspešných publikácií autorského tímu – manželov Dyndovcov. Po cudzojazyčných obchodných korešpondenciách, ktoré patria medzi mimoriadne úspešné tituly, o čom svedčí niekoľko ich vydaní na slovenskom i českom trhu, prinášame... Zobraziť viac
Moderní učebnice obchodní ruštiny, kterou doporučujeme pro školní i mimoškolní výuku... Zobraziť viac
The book that revolutionized business communications has been updated for today’s workplace. Crucial Conversations provides powerful skills to ensure every conversation?especially difficult ones?leads to the results you want... Zobraziť viac
Moderní učebnice obchodní ruštiny, kterou doporučujeme pro školní i mimoškolní výuku... Zobraziť viac
The 3rd edition of this ever popular course combines some fantastic new materials with all the features that have made it a best seller... Zobraziť viac
Around the globe, people are facing the same problem - that we are born as individuals but are forced to conform to the rules of society if we want to succeed. To see our uniqueness expressed in our achievements, we must first learn the rules ... Zobraziť viac
This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to... Zobraziť viac
The authors claim to show how lean thinking with a new definition of value can breathe life into a company or economic activity, doubling productivity and sales whilst stabilizing employment... Zobraziť viac
The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game? Zobraziť viac
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, ... Zobraziť viac
A succinct, engaging, and practical guide for succeeding in any creative sphere, The War of Art is nothing less than Sun-Tzu for the soul. hat keeps so many of us from doing what we long to do? Why is there a naysayer within? ... Zobraziť viac
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched... Zobraziť viac
A Wall Street Journal bestseller, now in paperback. Poker champion turned decision strategist Annie Duke teaches you how to get comfortable with uncertainty and make better decisions... Zobraziť viac
In 1975, Ray Dalio founded an investment firm, Bridgewater Associates, out of his two-bedroom apartment in New York City. Forty years later, Bridgewater has made more money for its clients than any other ... Zobraziť viac
Built to Last was a phenomenal success: 'It is a fair assumption that as the seminal importance of this book begins to permeate the upper echelons of business and business schools... Zobraziť viac
Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched... Zobraziť viac
This charming story about a penguin colony in Antarctica illustrates key truths about how deal with the issue of change: handle the challenge well and you can prosper greatly; handle it poorly and you put yourself at risk... Zobraziť viac
This is the international bestseller that tells how Semler tore up the rule books - and defied inflation running at up to 900 per cent per year! Workers make decisions previously made by their bosses. Managerial staff set their own salaries and bonuses... Zobraziť viac
