Originálna anglicko-slovenská publikácia, ojedinelá svojho druhu na trhu. Popisuje ako uchopiť nápad, inováciu alebo zákazku a zrealizovať ju do úspešného konca. Je to manuál písaný jednoduchým jazykom. Kniha s praktickými príkladmi. Podstatu riadenia pro Zobraziť viac
This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to... Zobraziť viac
Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? ... Zobraziť viac
The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game? Zobraziť viac
Koncepční řešení druhého dílu předkládané učebnice německého jazyka "Firma" zůstává stejné jako u první části. Stěžejním prvkem je i nadále aktuální příběh česko-německé firmy, který kopíruje jednotlivé podnikové... Zobraziť viac
The New York Times bestseller by the acclaimed, bestselling author of Start With Why and Together is Better. Now with a new chapter on millennials in the workplace, based on Simon Sinek's viral video 'The Millennial Question' (180+ million views)... Zobraziť viac
Monografie se zaměřuje na jeden z hlavních prvků v oblasti managementu znalostí, a tím je transfer znalostí a řízení transferu znalostí. Předmětem zájmu je významný zdroj znalostí pro cestovní ruch, kterým... Zobraziť viac
Throughout history, some books have changed the world. They have transformed the way we see ourselves – and each other. They have inspired debate, dissent, war and revolution. They have enlightened, outraged, provoked and comforted... Zobraziť viac
April of 2022 marks a 25-year milestone for the personal finance classic Rich Dad Poor Dad that still ranks as the #1 Personal Finance book of all time. And although 25 years have passed since Rich Dad Poor Dad was first published,... Zobraziť viac
Dan Ariely is the Alfred P. Sloan Professor of Behavioral Economics at MIT. A tragic explosion many years ago which left him... Zobraziť viac
Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched... Zobraziť viac
Penguin: Why are some people and organisations more inventive, pioneering and successful than others? And why are they able... Zobraziť viac
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed... Zobraziť viac
Pan Macmillan: Robin Geffen, Financial Times Magazine 'It promotes the idea of in-depth thinking...in business it is... Zobraziť viac
This is the international bestseller that tells how Semler tore up the rule books - and defied inflation running at up to 900 per cent per year! Workers make decisions previously made by their bosses. Managerial staff set their own salaries and bonuses... Zobraziť viac
Forget everything you thought you knew about being your best. It's not about your own skills or talents. Instead, real success in work and life comes from your connections and relationships - the teams you build around you, the friends you make... Zobraziť viac
Co-Active Coaching offers current and aspiring coaches, leaders and managers in organisations and anyone wanting to strengthen interpersonal relationships, a practical, yet transformative communication process called the Co-Active Model... Zobraziť viac
The team behind How Google Works returns with management lessons from legendary coach and business executive, Bill Campbell, whose mentoring of some of our most successful modern entrepreneurs has helped create well over a trillion dollars ... Zobraziť viac
Are you overextended, over-distracted, and overwhelmed? Do you work at a breakneck pace all day, only to find that you haven't accomplished the most important things on your agenda by the time you leave the office? ... Zobraziť viac
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist. Value Proposition Design helps you tackle a core challenge of every business ... Zobraziť viac
