For beginning-level food marketing courses in departments of agricultural economics. Marketing of Agricultural Products has provided instructors a comprehensive and balanced treatment of food marketing systems since its introduction in 1955... Zobraziť viac
Effective Security Management, 5e, teaches practicing security professionals how to build their careers by mastering the fundamentals of good management. Charles Sennewald brings a time-tested blend of common sense, wisdom, ... Zobraziť viac
This title offers up-to-date information on using financial statement analysis to successfully assess company performance, from the seasoned experts at the CFA Institute. Designed to help investment professionals and ... Zobraziť viac
How our lives are shaped not only by the choices we make, but by the choices we have. In many parts of life - jobs, housing, medical care, education, even a date on the internet - price is not the only determinant of who gets what... Zobraziť viac
In September 2012, a Yougov poll conducted in Britain found that the person British workers would most like as their manager was Sir Richard Branson. With over 40 years in business, Richard Branson is an inspiring ... Zobraziť viac
If you're feeling stressed out, overtaxed, under-appreciated, bullied, or abused because you work with a jerk, learn how to avoid, outwit, and disarm assholes—today. Equally useful and entertaining, The Asshole Survival Guide delivers a cogent... Zobraziť viac
This unrivalled handbook is a guide to the world of industrial design, exploring what constitutes successful design, how it works, and how product design creates a market for itself... Zobraziť viac
Create Impact with Type, Image and Color breaks down the specifics of the different levels of communication into what grabs attention first, what is accessed next and what, on various levels, follows on... Zobraziť viac
Structural Greetings is a selection of best designs for invitations, cards, Christmas greetings, pop-ups, promotional brochures and other similar way of communication... Zobraziť viac
Business Vocabulary in Use is a new addition to the best-selling English Vocabulary in Use range. Primarily designed as a... Zobraziť viac
Product packaging design offers designers the opportunity to work with an endless array of new methods and materials, which allows fresh and exciting ideas to come to life... Zobraziť viac
Every graphic designer works diligently to make his or her creative impressions exceptional and long lasting... Zobraziť viac
Taschen (30 Sep 2005): Provides a pictorial tour of advertisements from the early twentieth century, including categories... Zobraziť viac
This book introduces a carefully selected array of contemporary products that are distinguished by their attractive design and functionality in everyday life... Zobraziť viac
Experimental Formats 2 builds on the success of Experimental Formats, bringing the subject bang up to date... Zobraziť viac
Breathtaking in its simplicity and profound in its impact, Key Performance Indicators (KPI) distills the balanced scorecard process into twelve logical steps, equipping users with an implementation resource kit that includes questionnaires, ... Zobraziť viac
New Insights into Business is an intermediate to upper-intermediate course for adult learners of Business English. It... Zobraziť viac
While worker safety is often touted as a company’s first priority, more often than not, safety activity is driven by compliance to legislation rather than any safety improvement initiative... Zobraziť viac
Huge corporations are acting like nations, global wealth is going to billionaires and ordinary people are suffering. It's set to be a rocky decade - but we can fix it.As the market consolidates under fewer and larger companies... Zobraziť viac
Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly... Zobraziť viac