Co odlišuje skutečně výjimečné a trvale úspěšné firmy od jejich konkurence? Jaké společné postupy tyto významné firmy po celou dobu své existence uplatňují? Odpověď najdete v dlouho očekávaném českém vydání bestselleru Built to Last! Stejně jako.. Zobraziť viac
This analysis of what makes great companies great has been hailed everywhere as an instant classic and one of the best... Zobraziť viac
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct ... Zobraziť viac
Built to Last examines 18 exceptional and long-lasting companies, incl uding General Electric, Boeing, Disney, Hewlett-Packard and Proctor & Gamble, and compared each with one of its closest but less successful competitors, ... Zobraziť viac
