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Viac o knihe Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand (Kellie A. McElhaney)
There are a lot of corporate social responsibility (CSR) initiatives around today, but too many of them are scattershot, well-intentioned but ill-considered. This is a missed opportunity.
Rok vydania:
2008Počet strán:
194Jazyk: angličtina