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Let My People Go Surfing

The Education of a Reluctant Businessman


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Viac o knihe Let My People Go Surfing (Yvon Chouinard)

In this newly revised 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.—shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.

From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike. "This is the story of an attempt to do more than change a single corporation—it is an attempt to challenge the culture of consumption tat is at the hear of the global ecological crisis."—From the Foreword by Naomi Klein.

Rok vydania: 2016 ISBN: 9780143109679 Rozmer: 165×241 mm Počet strán: 272 Väzba: brožovaná Jazyk: angličtina

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