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Viac o knihe Alien Thinking (Cyril Bouquet)
How do you come up with ideas that change the world?________________-----------------------This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs. Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.
Rok vydania:
2021ISBN:
9780241481981Rozmer:
232×153 mmVäzba:
brožovanáJazyk: angličtina
