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Viac o knihe Customer Persuasion (Chloë Thomas)
From generating traffic to getting the customers’ first purchase and then turning them into advocates, Customer Persuasion is the bible for putting the customer at the heart of your business. In Customer Persuasion, Chloë Thomas, author, podcast host, and founder of eCommerce MasterPlan, provides an easy to follow system for growing your sales.
What you’ll learn in Customer Persuasion:
Why it’s essential to embrace persuasion in marketing
Why unethical persuasion will kill your business
How to work out which part of the business needs your attention
What website, marketing, customer service or product optimisation you need to do next
Lots of simple ways to increase your conversation rate
Rok vydania:
2016ISBN:
9780992661274Rozmer:
155×230 mmPočet strán:
252Väzba:
brožovanáJazyk: angličtina
