A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions like splurging on an expensive ... Zobraziť viac
The first and only encyclopedia to focus on the economic and financial behaviors of consumers, investors, and organizations, including an exploration of how people make good-and bad-economic decisions.Traditional economic theories speculate how and... Zobraziť viac
