While many books on advertising are written by people whose experience of the industry is either limited or else rather distant in time, Excellence in Advertising, has been created by a group of people who are directly involved in the business... Zobraziť viac
Three-pointed star. Magic. Mystique. Mercedes-Benz. "Enduring Passion" is the story of a brand. A brand that has survived mergers, crises and war to become the choice of today's presidents and kings, ... Zobraziť viac