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Knihy autora James Kalbach

Našli sme 2 titulov

Mapping Experiences

Mapping Experiences

James Kalbach, O´Reilly (2020)
Second edition

Customers who have inconsistent experiences with products and services are understandably frustrated. But it's worse for organizations that can't pinpoint the causes of these problems because they're too focused on processes... Zobraziť viac

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Mapping Experiences

Mapping Experiences

James Kalbach, O´Reilly (2016)
A Guide to Creating Value Through Journeys, Blueprints, and Diagrams

Customers who have inconsistent, broken experiences with products and services are understandably frustrated. But it's worse when people inside these companies can't pinpoint the problem because they're too focused on business processes... Zobraziť viac

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