Autor se ve své studii určené ekonomům, sociologům, psychologům, ale také širokému okruhu čtenářů se zájmem o podnikání,... Zobraziť viac
In this book, one of the leading social theorists and cultural commentators of modern times, turns his gaze on consumption. George Ritzer, author of the famous McDonaldization Thesis, demonstrates the irrational consequences of the rational desire to... Zobraziť viac
