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Knihy od autora Gregory Bernarda zo série The Strategyzer

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Value Proposition Design

Value Proposition Design

Alan Smith, Alexander Osterwalder, Gregory Bernarda, Trish Papadakos, Yves Pigneur, John Wiley & Sons (2014)
How to Create Products and Services Customers Want

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist. Value Proposition Design helps you tackle a core challenge of every business ... Zobraziť viac

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35,00€