Dover Publications Inc.: Epigrams, aphorisms, and other bon mots gathered from the celebrated wit's plays, essays, and... Zobraziť viac
Michael O'Mara Books Ltd: He took his seat in Parliament in the reign of Queen Victoria, and died when Lyndon Johnson was in... Zobraziť viac
Pocket The Queen Wisdom is an inspiring collection of Her Majesty’s best loved quotes on life, family, politics, fame and history, and celebrates her immense legacy... Zobraziť viac
Save yourself ten years of hard work. Read Brian's powerful book and let him show you the shortcut to success. He'll show you the fastest way for you to get rich... Zobraziť viac
No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. Zobraziť viac
The One Show Annual, Volume 28 features all the best print, television, radio, design, and integrated advertising from the 2006 One Show... Zobraziť viac
Marketingis the first truly integrated print and electronic learning package for introductory marketing modules. It comprises: a textbook packed with learning features, combining authority and a lively and engaging writing style... Zobraziť viac
As any dedicated shopper will tell you, a well-designed shop is not merely a commercial establishment, but a leisure experience to be savored at length... Zobraziť viac
Phaidon Press: More than a means of moving merchandise, advertising has been increasingly recognized not only as an art form... Zobraziť viac
The advertising industry is in a state of flux. In an age where we can choose what media we consume the traditional channels of TV, press and poster are no longer always the most appropriate for a brand to reach its target audience... Zobraziť viac
The design and implementation of an ISO 14001 environmental management system (EMS) need not be complicated or costly, and this book focuses on getting a basic yet effective EMS in place with minimal effort... Zobraziť viac
James Burstall runs one of the most successful TV production companies in the UK. But during his tenure at Argonon he has had to deal with a variety of existential crises... Zobraziť viac
Hard work is irrelevant. Be radically honest. Adequate performance gets a generous severance.And never, ever try to please your boss. These are some of the ground rules if you work at Netflix... Zobraziť viac
Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations how to build and sustain superior customer experience (CX) as a core business activity... Zobraziť viac
We live in an age of unprecedented opportunity: with ambition, drive, and talent, you can rise to the top of your chosen... Zobraziť viac
Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? ... Zobraziť viac
The very best of the past six years of Seth Godin`s acclaimed blog. 'Seth's Blog' has generated more than 2 million words since the late 1990s, sharing... Zobraziť viac
The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organised and consequently disastrous... Zobraziť viac
Each is an example of how an iconic company was defined by a particular moment of fame or notoriety. These notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when ... Zobraziť viac
The New Political Capitalism bridges the gap between the reality of the relationship between politics and business, and the lack of familiarity of the business community, even at the most senior levels, with political thinking... Zobraziť viac
