The global phenomenon that has sold 3.5 million copies, is published in a record-breaking 43 languages and is a bestseller across five continentsnow updated and expanded with new content. This global bestseller, embraced by organizations ... Zobraziť viac
BLUE OCEAN SHIFT is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by... Zobraziť viac
Blue Ocean Shift is the essential follow-up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne.Drawing on more Zobraziť viac
Harvard Business School Publishing: Fort Worth Star Telegram, 14 February 2005 "Companies struggling to stay afloat in... Zobraziť viac
Blue Ocean Shift is the essential follow up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W.Chan Kim and Renee Mauborgne... Zobraziť viac
The global phenomenon, embraced by business worldwide and now published in more than 40 languages.This international bestseller challenges everything you thought you knew about the requirements for strategic ... Zobraziť viac