The Perseus Books Group: Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers... Zobraziť viac
MIT Press: Even the smartest among us can feel inept as we try to figure out the shower control in a hotel or attempt to... Zobraziť viac
How human behavior brought our world to the brink, and how human behavior can save us. The world is a mess. Our dire predicament, from collapsing social structures to the climate crisis, has been millennia in the making and can be traced back to... Zobraziť viac
Máte problémy s ovládáním mobilních telefonů, televize, CD přehrávačů či jiných běžných spotřebičů? Pak vězte, že chyba není... Zobraziť viac
Donald A. Norman, a popular design consultant to car manufacturers, computer companies, and other industrial and design outfits, has seen the future and is worried. In this long-awaited follow-up to The Design of... Zobraziť viac
Knyzhka doslidzhue absurdni pryklady dyzainu, shcho ignoruyut potreby korystuvachiv, ta navchaye, yak stvoryty harnyi ta funktsionalnyi dyzain... Zobraziť viac
The Perseus Books Group: First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A.... Zobraziť viac