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Knihy od autora David Meerman Scott

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The New Rules of Marketing and PR

The New Rules of Marketing and PR

David Meerman Scott, John Wiley & Sons (2017)
How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly

The international bestseller now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson ... Zobraziť viac

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