This second installment in TASCHEN’s advertising series joins Advertising Now! Print and the forthcoming Advertising Now! Films to provide a complete study of commercial communication in the world today... Zobraziť viac
The 20th century saw fashion evolve from an exclusive Parisian salon business catering to a wealthy elite, into a global industry employing millions, with new trends whisked into stores before the last model has left the catwalk... Zobraziť viac
Welcome to the most comprehensive catalogue of logos. Turning its searchlight on internationals' corporate identity, this encyclopedia gathers approximately 4,500 trademarks, with information about the designers, year of creation, country, and brand... Zobraziť viac
Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and 60s, as concerns... Zobraziť viac
TASCHEN has teamed with D&AD to make its previously exclusive and highly-coveted Annual – featuring the year’s best creative work – available to the public. The awards panel judges over 20,000 works from design studios... Zobraziť viac
Featuring 60 success stories, from clients' briefings to final projects, this book, which follows on from the best selling Guidelines for Online Success title, provides detailed studies divided into five chapters: e-Commerce, Corporate Sites, Campaigns... Zobraziť viac
The company took a chance, and within months its record sales increased by over 800 per cent. His covers for Columbia - combining bold typography with modern, ... Zobraziť viac
Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from ... Zobraziť viac
This guide focuses on what is a must for all brands if they are to be leaders in the future: being mobile. From applications for mobile devices, such as phones and tablets, to mobile websites, the book includes over 80 stories of how each has cracked... Zobraziť viac
