Kúpa osobného automobilu patrí k jedným z najnáročnejších rozhodnutí v živote človeka, respektíve v činnosti podnikateľského subjektu. Pri tomto rozhodovaní treba brať do úvahy množstvo faktorov, aby kupujúci zbytočne nevynaložil finančné prostriedky... Zobraziť viac
Kvalitní oceňovací standardy slouží veřejnému zájmu, podporují stabilitu a věrohodnost finančních trhů a zvyšují důvěru v oceňovací profesi. Mezinárodní oceňovací standardy vycházejí z nejlepší... Zobraziť viac
Řečeno slovy autorky, mezinárodní obchodní arbitráž je živý, ustavične se vyvíjející fenomén s vlastními zákonitostmi a... Zobraziť viac
How much do we know about why we buy? What truly influences our decisions in today`s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? ... Zobraziť viac
Fully revised and updated with additional content - this is a brand new edition of the bestselling Eat That Frog! There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything... Zobraziť viac
Cornerstone: Sunday Times Business Books of the Year 'in this category (management books) there is nothing to touch Jim... Zobraziť viac
The classic bestseller by Benjamin Graham, "The Intelligent Investor" has taught and inspired hundreds of thousands of people worldwide. Since its original publication in 1949, Benjamin Graham's book has remained the most respected guide to investing, ... Zobraziť viac
Business Benchmark Second edition is the official Cambridge English preparation course for Cambridge English: Business Preliminary, Vantage and Higher (also known as BEC), and BULATS... Zobraziť viac
Why Customers Now Run Companies and How to Profit from it Zobraziť viac
The international bestseller with a radically simple message. The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, ... Zobraziť viac
In his bestselling book The 80/20 Principle, Richard Koch showed readers how to put the 80/20 Principle - the idea that 80 per cent of results come from just 20 per cent of effort - into practice in their personal lives... Zobraziť viac
The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear... Zobraziť viac
In The New Sell and Sell Short, Second Edition, Dr. Alexander Elder explains how to exit a stock at the right time and how to initiate a short position to profit from a stock that is showing weakness... Zobraziť viac
This analysis of what makes great companies great has been hailed everywhere as an instant classic and one of the best... Zobraziť viac
All exercises and scenarios have been thoroughly updated to provide accurate and relevant information that ensure consistency with changing strategic management concepts... Zobraziť viac
As industries turn increasingly hostile, strong brand-building skills are needed to survive and prosper. In this text managers can discover the value of brand as a strategic asset and a company`s primary source of cmopetitive advantage. Zobraziť viac
This is a highly visual, compact-format sourcebook, packed with top international packaging designers’ contemporary work, accompanied by essays on the surrounding issues... Zobraziť viac
Credit Portfolio Management is an excellent book on the modern credit value chain of banks. With the banking industry in general overhaul and credit business at the core of it, ... Zobraziť viac
Desáté číslo oblíbené ročenky představuje nejnovější návrhy log a logotypů ze světových grafických studií. Texty v... Zobraziť viac
Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities... Zobraziť viac