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V anglickom jazyku knihy o marketingu od autora Jim Collins

Našli sme 3 titulov

Turning the Flywheel

Jim Collins, Random House (2019)
A Monograph to Accompany Good to Great

The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic... Zobraziť viac

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12,95€
10,10€

Great by Choice

Great by Choice

Ten years after the worldwide bestseller Good to Great, Jim Collins returns with another groundbreaking work, this time to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? Based on nine years of research, ... Zobraziť viac

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24,50€

Great by Choice

The authors challenge conventional wisdom with thought-provoking, sticky, and supremely practical concepts. Zobraziť viac

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29,95€
20,90€