When we read, our brain is decoding a series of abstract symbols and synthesizing the results into complex ideas. Really, then, we see before we read. We recognize the character of a word before we ascertain its meaning... Zobraziť viac
Display Art features examples of visual merchandising and window design by art directors, graphic and window designers across the globe, in an impressive selection that showcases sophisticated projects and also also simple, ... Zobraziť viac
We use fashion as an outside expression of who we are on the inside. This is why, more than in any other field, branding is essential to the fashion industry. Good branding is storytelling- a consistent message, weaving meaning into every piece... Zobraziť viac
Technological evolution gives people the possibility to receive information from different sources by means of various devices. In the field of branding, logos have to be optimized for smart phones, tablets, TVs and desktops and meet users' ... Zobraziť viac
This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system... Zobraziť viac
At some point in the life of a company comes a time when its logo needs to be redesigned. The reasons can vary: the logo may already be or look outdated, or it may be necessary to adapt it to a digital environment that did not exist when... Zobraziť viac
The delightful patterns collected in this book, which have been created by talented designers from all over the world, are inspired by botanic shapes, the animal kingdom, geometry or abstract forms... Zobraziť viac
Typography for Screen features various creative typography projects for screens in different devices and applications,such as motion graphics, webpage design, and conceptual experiments and explores typographic... Zobraziť viac
Scenographics explores the possibilities of creating a set that utilizes creative design in a multi-dimensional perspective which intends to surround the spectator in a total experience. Going behind the scenes of the design process, ... Zobraziť viac
Delicious focuses on the visual identity of the sweetest places in the world: chocolate boutiques, bakeries and confectionaries, and coffee shops. Even though it would seem easy for these kinds of businesses to establish a connection with customers, ... Zobraziť viac
Urban interventions establish strong links between the social and spatial spheres of cities, giving place to interactions by which art and architecture make use of public spaces... Zobraziť viac
Graphic design increasingly emphasizes a user-oriented approach that is based around communication and interaction between users and the work itself. Non-digital interactive graphics can be found in books, brochures, posters, packaging, and albums... Zobraziť viac
Motion graphics — a digital technique that combines the language of traditional graphic design with the creative visual language of film and animation — has become a fast growing area within the practice of graphic design. With the function of storytell Zobraziť viac
Fiesta: Branding and Identity of Festivals is a compilation of remarkable branding designs and campaigns for a variety of renowned festivals from around the world. The festivals examined span the worlds of music, cinema, design, gastronomy, culture, and a Zobraziť viac
Ever been tired of reading and digesting a bunch of tedious numbers or words on a list, form, or bar chart? Playful Data will save you from this chronic headache by featuring some of the most brilliant, playful, illustration-based infographic projects fro Zobraziť viac
Minimalism emphasizes extreme simplicity of form. By reducing the number of graphic elements, the strength of each element is enhanced... Zobraziť viac
In a world full of fast-paced lifestyles, constant interaction and interlinked global activities, food has become a common denominator that connects people from all around the world and new trends in restaurant interior design ... Zobraziť viac
In today's highly digital environment, the pleasure of the touch, smell and weight of paper as we hold it in our hands is taking on new value. In the graphic design sector, technology is taking giant steps forward, providing designers ... Zobraziť viac
